by Tracey Leak | Apr 29, 2019 | Business Building, Business Simplified, Franchise, Marketing, Tracey's Thoughts
Speak to any Franchisor that is the founder of the franchise and they can tell you story after story of how many times they have run their business on the smell of an oily rag! The number of times they have had to get totally scrappy and pull things together, work...
by Tracey Leak | Apr 22, 2019 | Business Building, Business Simplified, Franchise, Tracey's Thoughts
This is a question I ask many franchisors because franchising is a bit of a different business model and it is easy to get confused on who you should be focussing on. The customer of a brand is usually the end user – for example, a café franchise’s end customer is the...
by Tracey Leak | Apr 15, 2019 | Business Building, Business Simplified, Franchise, Time Management, Tracey's Thoughts
We all do it as business owners…. We hold onto our staff out of convenience rather than what is great for our business. A member of your staff is not performing or on the other hand, they have outgrown their role and you have nothing else to offer them to progress. ...
by Tracey Leak | Apr 8, 2019 | Articles, Business Simplified, Franchise, Marketing, Personal Development, Sales, Tracey's Thoughts
When I speak at large franchise conferences and there are more than one or two hundred people in the room, it is hard to find activities that will allow the audience to participate, rather than just listen to a presentation, but I have one activity that I love that I...
by Tracey Leak | Apr 1, 2019 | Articles, Business Simplified, Franchise, Tracey's Thoughts
Now before we begin, I am going to admit that I spend the majority of my time as a coach, supporting franchisees, working with franchisors to help them once they have a franchisee on board, but every now and then, for special clients, I cross over into the franchise...
by Tracey Leak | Mar 25, 2019 | Business Building, Business Simplified, Franchise, Marketing, Sales, Tracey's Thoughts
This topic is actually applicable to both franchisors and franchisees because they are all business owners and the thing that most business owners do is to over complicate their business. It is true, especially when it comes to growing their business. Let me give you...