BUSINESS SIMPLIFIED PODCAST

Episode #016:

The Power of Video in Your Small Business with Mia De Rauch

Host: TRACEY LEAK

Episode Summary:

If a picture is worth a thousand words, then what is a video worth? In this episode I speak with Mia De Rauch from Flip Switch Media all about the power of video and creating content. So many great hints and tips on how to use video in your business. If you are not yet using video in your business, then now is the time to get started and the best place to start is getting some great advice from Mia.

In this episode, we discuss…

Tell us about yourself and how you got into video? [1:05]

Why is it important for business owners to have video content? [3:49]

If a picture is worth a thousand words, what is a video worth? [5:40]

What are the key elements in a video so you can connect with your ideal client? [6:09]

Do you need to make different videos for different social media platforms? [8:15]

What’s the process for coming up with content for a video? [9:58]

Is there a basic sort of video that every business owner should have? [11:47]

How do you make your DIY video look more professional? [14:15]

What do you mean by ‘angles’ in videos? [18:39]

What should you be looking for in a production company? [21:55]

Can someone who can do video do video for Small Business owners? [25:50]